e-mail Marketing
BP's Consumer database provides you with opportunities to e-mail your latest sales & marketing messages immediately and cost-effectively. With over 300,000 Travel Consumer e-Mail addresses and more being added all the time, e-Broadcasting is quickly becoming one of BP's most popular services.
Figures released by the Direct Marketing Association (DMA) suggest that, email marketing has now overtaken direct mail in terms of volume.
Something that ought not to come as a surprise when you consider how much cheaper, more measurable and better targeted email can be than direct mail.
If you haven't sent an email marketing campaign before or are dissatisfied with your current performance, then we can work with you to carry out a campaign and ensure a successful return on your investment.
For more information contact our Sales Department
on 00 44 (0)1233 211211 or send us your details
Steve Stuart, Marketing Coordinator UK,
Collette Worldwide Holidays.
"From the get go it was clear that BP understood the sheer complexity of our various Direct Marketing requirements. Not only did they fully understand the tasks in hand, their pricing was the most competitive. Needless to say they delivered as they promised, and they will continue to be a key partner in helping Collette Worldwide Holidays continue to drive revenue."